The New Social Order

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England’s Scent Sorcerers


Heady times for fragrance lovers

Over 300 years ago Juan Famenia Floris created his first fragrance and recorded the formula in a large leather bound book. All the concoctions from the lineage of perfumers since have been meticulously recorded in the vaults at 89 Jermyn Street and handed down through each generation of family, providing inspiration for the unique Floris fragrances created today.

Now, Floris of London is launching a bespoke personalized perfume program. This might possibly be the most luxurious experience available to man and womankind. Over a six month period you can consult with a Floris perfumer who will craft a unique scent entirely based on your preferences. Yes please!

Whether or not a one-of-a-kind scent is in your future, a trip to one of their two London stores in St. James’s and Belgravia is a must.